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  Jasmine Sweet's Portfolio

Jasmine sweet

I am a digital marketing maven specializing in tech (app) marketing, social media, email marketing, influencer marketing, comprehensive marketing plans, branding and project management. In the corporate space, I've run campaigns in healthcare, higher education, entertainment, media, and the financial realm. As an entrepreneur, I've worked with various brands as an influencer, including Nike, HP, Delta, and others. I managed contracts for partnerships, bookings and led the creative direction and execution of each campaign. I bring strong leadership, entrepreneurial value, and creativity to organizations. I am a member of Alpha Kappa Alpha Sorority, Inc., The Community Fund of Middle Tennessee Scholarship Committee, and the Soho House Nashville Committee.

Let's Talk
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Jasmine Sweet is an expert marketing consultant.  A graduate of the University of Memphis with a Bachelor of Arts degree in Broadcast Journalism and an MBA from Union University, Sweet has studied marketing for years. She has applied her knowledge in many industries eliciting results for companies in the financial sector, healthcare, higher education, music entertainment industry.  Her work has taken her to the 2019 Grammys with a client and on various panels to speak about social media and digital marketing.  

She has served as a freelance blogger for various outlets, including the Tennessee Department of Tourism, Forbes, Huffington Post,  Southern Weddings, Everything Girls Love, and more. Moreover, she is an avid lifestyle blogger and influencer at JasmineSweet. Blog where shares sweet lifestyle tips on topics ranging from beauty to travel to fashion. To date, she's worked with over 100 different brands and built her social media footprint to over 60k.

In 2019, I partnered with WeWork to host Social Media Masterclasses to soldout audiences in Nashville, TN, and Atlanta, Georgia. 
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CHECK OUT THE JASMINE SWEET LIFESTYLE BLOG

Education:


Union University -  Masters of Business Administration - 2015 
University of Memphis - BA in Broadcast Journalism- 2011
George Washington University Political Management Certification (9 hours of Graduate Level Political Management Courses.)- 2011


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2011 Reporting Intern for Memphis News Channel 3, WREG

Scholarship and Achievement:

1.  Emerging Leaders Scholarship  Program
2.  National Coalition of 100 Black Women Scholarship
3.  Congressional Black Caucus Foundation Internship/ Scholarship Program
4.  Tennessee Hope Lottery Scholarship
5.  Miss Memphis Scholarship
6.  City of Jackson Chamber of Commerce, Leadership University Scholarship
7. Miss Collierville Scholarship
          

Experience:

1. Congressional Black Caucus Foundation Communications Intern

2. Congressman Steve Cohen's Press Intern

3. WREG News Channel 3 Reporting Intern

4. WBBP Radio Personality

5. Collegeprowler.com Online Editor

6. Procter and Gamble Marketing Intern

7. Procter and Gamble Editing Intern

8. University of Memphis Insight News Reporter

9. University of Memphis Daily Helmsman Reporter

10.Ugly Mug and Java Cabana Marketing Intern

11.Target Corporation Intern

12. First Tennessee Bank/ First Horizon National Corporation Digital Content Specialist

13. Humana Social Media Consultant

14. EverythingGirlsLove.com Blogger 

​15. BCBG Maxazria Shop Manager 

16. Meharry Medical College 

press:

February 5, 2012: 
Hockett Placed 3rd in Miss Collierville, Miss America Organization Scholarship Pageant

November 29, 2011:
Hockett Placed 3rd in Miss Memphis, Miss America Organization Scholarship Pageant

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Featured Journalism/ Communications/ Marketing Skills:

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Hockett Interviews Hip Hop Legend, Reverend Run.

Primary Skill-set

Core competencies- Social Media Marketing, Digital Strategy, Brand Marketing, Event Planning, Mass Communications, Political Strategy, Tactical Research, Project Development and Management, Manual Writing, Web building and management, Public Speaking

New Media- YouTube, Snapchat, BandsInTown, Facebook, MySpace, Twitter, Weebly.com, Instagram, Foursquare, Pinterest, Google+,Futuretweets, Tweetaways, Bit.ly, Tumblr., Google Analytics, Blogspot.com, Evite, WildfireApp.com, Hootesuite, Tweetdeck, Buffer, CrowdfireApp, Sprout Social 

Computer Software
-Adobe Premiere Elements, Newsking, ENPS, Final Cut Pro, Cool Edit Pro, Word Processor Elements, Imovie, Beginner Photoshop experience, Sharepoint
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Internet Software: Joomla! Content Management System,  Ektron Content Management System, Intermediate HTML coding experience,  Robohead Project Management System,  Internet Quorum,  Postfuture email system,  Constant Contact email system,  MailChimp email system,  Coremetrics Website Tagging,  WordPress Content Management System,  Weebly Content Management System


© 2022 Jasmine Sweet. All Rights Reserved.

Web design by Jasmine Sweet
  • About
  • MY BLOG
  • Email Marketing
  • App Push Notifications
  • In App Content Cards
  • In-App Messages
  • Speaking Engagements
  • Social Media Campaigns
  • Website Management
  • Press Clips